Investment Real Estate, LLC’s Posts

GUEST BLOG: 5 Digital Marketing Must-Haves for Self Storage Owners

Submitted to Investment Real Estate by Adam Mackie at G5 Summer leasing season is on its way and temperatures aren’t the only thing that’s heating up – competition is, too. Standing out in a crowded market takes more than rent discounts and a free lock. You need a marketing strategy that engages renters where they’re searching […] Read More

GUEST BLOG: Great Signage Solutions for Self Storage Properties

Submitted to Investment Real Estate by Jason Martin at Caskey Group Signs are tricky. They can look great and grab someone’s attention, or they can look old and dated and give off a bad first impression. If you think about it, we are inundated with signs and billboards every day. How many of them do you […] Read More

GUEST BLOG: Progressive Web Apps – The Breakdown

Submitted to Investment Real Estate by Laura Gattis at The Storage Group Progressive Web Apps (PWA), a Google-developed mobile technology, are the future of online rental tools in the self storage industry. Facilities that have adopted a mobile online rental tool have found significant increases in customer satisfaction with the tenant user experience. That’s the expectation […] Read More

GUEST BLOG: Innovating the Management of Multi-Facility Properties

Submitted to Investment Real Estate by Ajai Nair, CTO at Self Storage Manager As a self storage owner or operator, you know the importance of selecting the right management software to run your property. There are a handful of known platforms in the industry to choose from. But let’s review the benefits of the Self Storage […] Read More

GUEST BLOG: Utilizing a Mortgage Broker to Secure Your Self Storage Financing

Submitted to Investment Real Estate by Tom Sherlock at Talonvest Capital, Inc. Ralph Waldo Emerson was quoted as saying “money often costs too much” …and he isn’t the last one to say that! As owners of self storage facilities know, real estate is a capital-intensive business and getting a loan is a common part of owning […] Read More

GUEST BLOG: Cyber Liability for Self Storage – Big Risk for Small Business

Submitted to Investment Real Estate by Jessica Lamoureux at Storage Insurance Brokers Self storage facilities want to give the impression that they will keep their tenants’ belongings protected. A lot of money and effort goes into appearance, safety and security at facilities. But what is less often addressed is protecting customers’ personal information. From credit card […] Read More

GUEST BLOG: Considerations When Selecting a Third-Party Management Company

Submitted to Investment Real Estate by Charlie Fritts at Storage Investment Management, Inc. (SIMI) When talking about self storage property management, a question we are often asked is, “How much does it cost?” I realize this is a valid concern for owners, but the real question should be, “What will you do better for me […] Read More

GUEST BLOG: The Value of Private Lending in the Self Storage Industry

Submitted to Investment Real Estate by Shane Soranno at Summit Capital Partners, LP The limitations placed on commercial banks by regulators may no longer provide for the ideal capital stack, and ultimately, this “tightening” is requiring sponsors to get creative. An option more frequently availing itself to investors is private debt. Most investors interpret private debt […] Read More

GUEST BLOG: Self Storage Facility Owner 101 – Monetizing Your Website

Submitted to Investment Real Estate by Laura Gattis at The Storage Group If you’ve been struggling to fill those last few pesky storage units, monetizing your website could just be the key. There are other factors at play in determining the success of a storage facility, but a well-designed website can help improve your facility’s reputation […] Read More