Market Research & Knowledge

The team at IRE monitors our markets daily.

Our team knows the markets we serve better than other commercial real estate firms.

As in any industry, what you know about the self storage marketplace has a direct effect on your success. Our market research is vitally important to any self storage investment. This market knowledge is gained by our constant research of the marketplace. We are in contact with a majority of owners of self storage facilities at least twice per year. In addition, we track all properties that are actively being marketed, we verify and catalog all sales, we call municipal officials quarterly to find any proposed new construction, we monitor the internet for any sale, lease or construction news, and we conduct rent surveys regularly as well as market summary analysis to determine demand and supply levels.


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value of private lending in self storage feature

GUEST BLOG: The Value of Private Lending in the Self Storage Industry

Submitted to Investment Real Estate by Shane Soranno at Summit Capital Partners, LP The limitations placed on commercial banks by regulators may no longer provide for the ideal capital stack, and ultimately, this “tightening” is requiring sponsors to get creative. An option more frequently availing itself to investors is private debt. Most investors interpret private debt […]

beating the competition

Beating the New Competition in Your Self Storage Market

When new self storage competition is planned for your market, it can be a scary time for an operator. New competition will always have an impact on your business. Questions arise, like: what impact will they have on your operations; will you lose occupancy; what will their pricing be? In this blog, I’ll cover what […]

Awesome Website Experience

GUEST BLOG: Self Storage Facility Owner 101 – Monetizing Your Website

Submitted to Investment Real Estate by Laura Gattis at The Storage Group If you’ve been struggling to fill those last few pesky storage units, monetizing your website could just be the key. There are other factors at play in determining the success of a storage facility, but a well-designed website can help improve your facility’s reputation […]

Customer Review

How to Get Customer Reviews for Your Self Storage Business

Let’s face it. We exist in the era where everyone is online, every day, all day long. They shop online, socialize online, and do research online. And, people regularly look at customer reviews online for all sorts of products and services before making a decision to buy – even if they plan to make the […]